Global Women＇s Underwear Market Research Report, Competitive, Technology and Forecast Analysis 2025-2032

According to DIResearch＇s in-depth investigation and research, the global Women＇s Underwear market size will reach 46,903 Million USD in 2025 and is projected to reach 69,230 Million USD by 2032, with a CAGR of 5.72% (2025-2032). Notably, the China Women＇s Underwear market has changed rapidly in the past few years. By 2025, China＇s market size is expected to be Million USD, representing approximately % of the global market share.

Research Summary

Women＇s underwear, also known as women＇s lingerie or intimate apparel, refers to clothing items worn underneath outer garments to provide comfort, hygiene, and modesty while conforming to various style preferences and practical needs. Women＇s underwear comes in diverse styles, including briefs, bikinis, thongs, boyshorts, and more, each offering different levels of coverage, fit, and functionality. These undergarments are typically made from soft fabrics such as cotton, lace, satin, or microfiber, chosen for their breathability, moisture-wicking properties, and comfort against the skin. Women＇s underwear is designed to fit snugly without causing discomfort or visible lines under clothing, and modern designs often feature seamless construction, elastic waistbands, and intricate detailing for aesthetic appeal. Additionally, specialized types such as shapewear and maternity underwear cater to specific body shapes or pregnancy-related needs, emphasizing the importance of both comfort and style in women＇s intimate apparel choices.

The major global  manufacturers of Women＇s Underwear include L Brands, Hanes Brands, Fruit of Loom, Triumph International, Nike, Wacoal, Adidas, Marks & Spencer, Uniqlo, American EagleOutfitters, Lululemon Athletica, Jockey, PVH, Cosmo Lady, ShenZhen HuiJie Group, Aimer, Embry Holdings, Gunze, Page Industries, Schiesser, Wolf Lingerie, Shanghai Gujin Underwear, Lise Charmel, Shanghai Three Gun, Ubras, etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.

This report studies the market size, price trends and future development prospects of Women＇s Underwear. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Women＇s Underwear market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.

The regions and countries in the report include US, Germany, Japan, China, France, UK, South Korea, Canada, Italy, Russia, Mexico, Brazil, India, Vietnam, Thailand, South Africa and other regions, covering the Women＇s Underwear market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Women＇s Underwear industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.    

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Manufacturers of Women＇s Underwear Include:

L Brands

Hanes Brands

Fruit of Loom

Triumph International

Nike

Wacoal

Adidas

Marks & Spencer

Uniqlo

American EagleOutfitters

Lululemon Athletica

Jockey

PVH

Cosmo Lady

ShenZhen HuiJie Group

Aimer

Embry Holdings

Gunze

Page Industries

Schiesser

Wolf Lingerie

Shanghai Gujin Underwear

Lise Charmel

Shanghai Three Gun

Ubras

Women＇s Underwear Product Segment Include:

Cotton

Silk

Others

Women＇s Underwear Product Application Include:

Shopping Center

Specialty Store

Supermarket

Online Sales

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trend

Chapter 2: Global Women＇s Underwear Industry PESTEL Analysis

Chapter 3: Global Women＇s Underwear Industry Porter's Five Forces Analysis

Chapter 4: Global Women＇s Underwear Major Regional Market Size (Sales, Revenue, Price) and Forecast Analysis

Chapter 5: Global Women＇s Underwear Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)

Chapter 6: Global Women＇s Underwear Sales, Revenue, Price and Forecast by Product Type

Chapter 7: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)

Chapter 8: Industrial Chain Analysis, Women＇s Underwear Different Application Market Analysis (Sales and Revenue), Sales Channel Analysis

Chapter 9: Research Findings and Conclusion

Chapter 10: Methodology and Data Sources

Table 1： Women＇s Underwear Industry Development Status

Table 2： Women＇s Underwear Industry Development Trends

Table 3： Global Women＇s Underwear Revenue and Growth Rate (CAGR) by Country: 2024 VS 2025 VS 2032 (US$ Million)

Table 4： Global Women＇s Underwear Revenue by Country (2020-2025) & (US$ Million)

Table 5： Global Women＇s Underwear Revenue Market Share by Country (2020-2025)

Table 6： Global Women＇s Underwear Revenue Forecast by Country (2026-2032) & (US$ Million)

Table 7： Global Women＇s Underwear Revenue Market Share Forecast by Country (2026-2032)

Table 8： Global Women＇s Underwear Market Sales Growth Rate (CAGR) by Country: 2024 VS 2025 VS 2032  (K Unit)

Table 9： Global Women＇s Underwear Market Sales by Country (2020-2025) & (K Unit)

Table 10： Global Women＇s Underwear Market Sales Market Share by Country (2020-2025)

Table 11： Global Women＇s Underwear Market Sales Forecast by Country (2026-2032) & (K Unit)

Table 12： Global Women＇s Underwear Market Sales and Market Share Forecast by Country (2026-2032)

Table 13： Global Women＇s Underwear Market Sales by Key Manufacturers (2021-2025) & (K Unit)

Table 14： Global Women＇s Underwear Sales Market Share by Key Manufacturers (2021-2025)

Table 15： Global Women＇s Underwear Market Revenue by Key Manufacturers (2021-2025) & (US$ Million)

Table 16： Global Women＇s Underwear Revenue Market Share by Key Manufacturers (2021-2025)

Table 17： Global Average Sales Price by Manufacturers (2021-2025) & (USD/Unit)

Table 18： Global Key Manufacturers Headquarter and Key Area Sales

Table 19： Market Mergers & Acquisitions, Expansion

Table 20： Global Women＇s Underwear Market Size Analysis by Type: 2024 & 2025 & 2032 (US$ Million)

Table 21： Global Women＇s Underwear Revenue Analysis by Type (2020-2025) & (US$ Million)

Table 22： Global Women＇s Underwear Revenue Forecast Analysis by Type (2026-2032) & (US$ Million)

Table 23： Global Women＇s Underwear Sales Analysis by Type (2020-2025) & (K Unit)

Table 24： Global Women＇s Underwear Sales Forecast Analysis by Type (2026-2032) & (K Unit)

Table 25： L Brands Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 26： L Brands Women＇s Underwear Product Portfolio

Table 27： L Brands Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 28： Hanes Brands Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 29： Hanes Brands Women＇s Underwear Product Portfolio

Table 30： Hanes Brands Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 31： Fruit of Loom Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 32： Fruit of Loom Women＇s Underwear Product Portfolio

Table 33： Fruit of Loom Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 34： Triumph International Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 35： Triumph International Women＇s Underwear Product Portfolio

Table 36： Triumph International Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 37： Nike Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 38： Nike Women＇s Underwear Product Portfolio

Table 39： Nike Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 40： Wacoal Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 41： Wacoal Women＇s Underwear Product Portfolio

Table 42： Wacoal Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 43： Adidas Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 44： Adidas Women＇s Underwear Product Portfolio

Table 45： Adidas Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 46： Marks & Spencer Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 47： Marks & Spencer Women＇s Underwear Product Portfolio

Table 48： Marks & Spencer Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 49： Uniqlo Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 50： Uniqlo Women＇s Underwear Product Portfolio

Table 51： Uniqlo Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 52： American EagleOutfitters Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 53： American EagleOutfitters Women＇s Underwear Product Portfolio

Table 54： American EagleOutfitters Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 55： Lululemon Athletica Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 56： Lululemon Athletica Women＇s Underwear Product Portfolio

Table 57： Lululemon Athletica Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 58： Jockey Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 59： Jockey Women＇s Underwear Product Portfolio

Table 60： Jockey Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 61： PVH Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 62： PVH Women＇s Underwear Product Portfolio

Table 63： PVH Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 64： Cosmo Lady Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 65： Cosmo Lady Women＇s Underwear Product Portfolio

Table 66： Cosmo Lady Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 67： ShenZhen HuiJie Group Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 68： ShenZhen HuiJie Group Women＇s Underwear Product Portfolio

Table 69： ShenZhen HuiJie Group Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 70： Aimer Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 71： Aimer Women＇s Underwear Product Portfolio

Table 72： Aimer Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 73： Embry Holdings Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 74： Embry Holdings Women＇s Underwear Product Portfolio

Table 75： Embry Holdings Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 76： Gunze Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 77： Gunze Women＇s Underwear Product Portfolio

Table 78： Gunze Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 79： Page Industries Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 80： Page Industries Women＇s Underwear Product Portfolio

Table 81： Page Industries Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 82： Schiesser Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 83： Schiesser Women＇s Underwear Product Portfolio

Table 84： Schiesser Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 85： Wolf Lingerie Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 86： Wolf Lingerie Women＇s Underwear Product Portfolio

Table 87： Wolf Lingerie Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 88： Shanghai Gujin Underwear Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 89： Shanghai Gujin Underwear Women＇s Underwear Product Portfolio

Table 90： Shanghai Gujin Underwear Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 91： Lise Charmel Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 92： Lise Charmel Women＇s Underwear Product Portfolio

Table 93： Lise Charmel Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 94： Shanghai Three Gun Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 95： Shanghai Three Gun Women＇s Underwear Product Portfolio

Table 96： Shanghai Three Gun Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 97： Ubras Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

Table 98： Ubras Women＇s Underwear Product Portfolio

Table 99： Ubras Women＇s Underwear Revenue (US$ Million), Sales (K Unit), Price (USD/Unit), Gross Margin and Market Share (2021-2025)

Table 100： Upstream Key Raw Material Price List

Table 101： Women＇s Underwear Raw Material Suppliers and Contact Information

Table 102： Global Women＇s Underwear Revenue Market Size and Growth Rate (CAGR) by Application: 2024 VS 2025 VS 2032 & (US$ Million)

Table 103： Global Women＇s Underwear Revenue Analysis by Application (2020-2025) & (US$ Million)

Table 104： Global Women＇s Underwear Revenue Forecast Analysis by Application (2026-2032) & (US$ Million)

Table 105： Global Women＇s Underwear Sales Analysis by Application (2020-2025) & (K Unit)

Table 106： Global Women＇s Underwear Sales Forecast Analysis by Application (2026-2032) & (K Unit)

Table 107： Women＇s Underwear Typical Customer List

Table 108： Women＇s Underwear Distributors List

Figure 1： Women＇s Underwear Product Pictures

Figure 2： Cotton Picture Scope

Figure 3： Silk Picture Scope

Figure 4： Others Picture Scope

Figure 5： Shopping Center Picture Scope

Figure 6： Specialty Store Picture Scope

Figure 7： Supermarket Picture Scope

Figure 8： Online Sales Picture Scope

Figure 9： Global Women＇s Underwear Market Size Analysis：2024 VS 2025 VS 2032 (US$ Million)

Figure 10： Global Women＇s Underwear Market Revenue and Growth Rate Analysis (2020-2032) & (US$ Million)

Figure 11： Global Women＇s Underwear Market Sales and Growth Rate Analysis (2020-2032) &（K Unit）

Figure 12： Global Women＇s Underwear Market Size by Country: 2024 VS 2025 VS 2032 (US$ Million)

Figure 13： Global Women＇s Underwear Revenue Market Share by Country in 2024

Figure 14： United States Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 15： United States Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 16： Germany Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 17： Germany Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 18： Japan Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 19： Japan Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 20： China Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 21： China Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 22： France Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 23： France Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 24： U.K. Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 25： U.K. Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 26： South Korea Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 27： South Korea Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 28： Canada Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 29： Canada Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 30： Italy Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 31： Italy Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 32： Russia Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 33： Russia Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 34： Mexico Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 35： Mexico Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 36： Brazil Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 37： Brazil Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 38： India Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 39： India Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 40： Vietnam Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 41： Vietnam Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 42： Thailand Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 43： Thailand Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 44： South Africa Women＇s Underwear Market Sales and Growth Rate (2020-2032) & (K Unit)

Figure 45： South Africa Women＇s Underwear Market Revenue and Growth Rate (2020-2032) & (US$ Million)

Figure 46： Global Women＇s Underwear Sales Market Share by Key Manufacturers in 2024

Figure 47： Global Women＇s Underwear Revenue Market Share by Key Manufacturers in 2024

Figure 48： Global Women＇s Underwear Industry Competition Landscape

Figure 49： Global Women＇s Underwear Market Size by Type 2020-2032 (US$ Million)

Figure 50： Global Women＇s Underwear Market Share by Type: 2025 & 2032

Figure 51： Global Women＇s Underwear Sales Price Trend Analysis by Different Type (2020-2032) & (USD/Unit)

Figure 52： Women＇s Underwear Industry Chain Analysis

Figure 53： Global Women＇s Underwear Revenue Market Share by Application (2020-2032)

Figure 54： Global Women＇s Underwear Sales Market Share by Application (2020-2032)

Figure 55： Key Interview Objectives

Figure 56： Bottom-Up and Top-Down Research Methods